Saudi Gazette report
RIYAD – The Saudi Export Development Authority (SEDA) has revealed that the number of companies that have joined the âMade in Saudiâ program has reached over 900, with more than 2,000 products registered to date, since its launch in March this year. year.
There are 16 diverse sectors that prioritize the “Made in Saudi” agenda, such as chemicals, polymers, building materials, electronics and packaging, the authority said while noting that other sectors will soon be joined.
The program, which was launched under the auspices of Crown Prince Muhammad Bin Salman on March 28, aims to support national products and services locally and globally.
The program also increases domestic consumption and the market share of local goods and services, in addition to improving Saudi non-oil exports in priority export markets, and helping to enhance the attractiveness of the Saudi industrial sector for consumers. local and foreign investments.
The âMade in Saudiâ program will provide important opportunities for companies to expand their reach and promote their products nationally and globally.
The program plays a major role in realizing the Kingdom’s Vision 2030 by supporting local content and directing purchasing power towards local products and services, and increasing the private sector’s contribution to GDP to 65 percent and the proportion of non-oil exports to non-oil countries. of oil GDP to about 50% by 2030.
The authority said it was now working to increase the number of members and products registered in the program after building a special identity for domestic industries.
This is in addition to the intensification of the marketing of national goods and services locally and internationally, and the effort through the program to promote high quality national products and build pride in them by organizing activities. promotional activities and by organizing local and international events and exhibitions.
According to SEDA, the launch of the program was the result of the Crown Prince’s interest and concern for the domestic industry, and his unlimited support for domestic products.
It is also about strengthening their role in light of the high quality and competitiveness of national products at regional and global levels, in addition to the emphasis on awareness and confidence in national products and local industry to different levels.
The program will provide a wide range of benefits and opportunities for member companies, with the aim of broadening the scope of their work and promoting their products locally and globally, where they can use the logo of the âSaudi Industryâ program. On their products that meet program standards to ensure commitment to recognized quality.
The program will also strengthen the spirit of national solidarity to support national businesses for the benefit of the people of the country.